One of the most important parts of marketing your business online is hiring the right people to do the job. After all, you want to ensure that your business has the best chance possible at making it big, and it’s hard to do that if you hire someone who isn’t competent enough to get their work done effectively. Unfortunately, there are plenty of terrible choices out there that you need to avoid at all costs. So, before you decide on an SEO specialist, ask these five questions first!
1) What experience do you have?
The first question you need to ask is about the experience. How long have they been in the business? What kind of clients have they worked with? What kind of results have they achieved? You must ensure that the specialist you hire has the experience to help your business succeed. You could waste a lot of time and money if they don’t. They should be able to demonstrate examples of their work, including success stories for similar businesses or situations. The best option would be if they did work for businesses like yours before. It’s also important to find out what training or certifications they have – although this isn’t as important as knowledge, it can still help give you insight into what skills they might bring to the table.
2) What results can you produce?
When you’re looking to hire an SEO specialist, you need to know what they can do for you and your business. The right specialist can produce results that drive traffic and conversions. To determine the type of results this person has produced, ask about their previous clients and current work. If a potential specialist does not have enough experience or a proven track record, it may be best to continue your search.
3) What kind of reports will I receive?
You need to know what kind of reports you’ll receive before you hire an SEO specialist. A good expert will provide you with monthly reports that show your progress and highlight any areas that need improvement. They should also be able to give you customized reports upon request. If they can’t provide this information, they might not have the experience necessary for your business. In addition, their previous clients should be able to speak about the types of reports they received and the quality of those reports.
4) What is your pricing?
SEO is a complex and ever-changing field, which makes it hard to put a price tag on. The average cost for any project will depend on your company’s size and your site’s needs. One thing that can help narrow down your options is knowing what you’re looking for in terms of results (i.e., increased traffic, more leads, etc.). Many factors affect pricing, so there isn’t a standard rate per hour or month but rather a range. It’s best to be transparent about your expectations from the start, so you don’t end up disappointed with the results if they aren’t as high as anticipated.
5) Do you offer guarantees?
Most Edmonton SEO specialists will offer some type of guarantee, whether a money-back or satisfaction guarantee. Be sure to ask about this before hiring anyone. Also, be sure to ask for references and check them out thoroughly. The best Quebec SEO specialists will have a proven track record of success. Ask for samples of their work, testimonials from past clients, and evidence that they’ve been in business for at least five years. A good SEO specialist should know the ins and outs of Google’s algorithms and how to position your site to rank high on Google searches to get more traffic (and sales).